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Long Island Nets launch Kids-Go-Free initiative

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Long Island Nets

Starting with their next home game, on January 20, the Long Island Nets are offering free tickets to children if they’re accompanied by a paying adult, the team has announced.

As part of Nassau Coliseum’s “Kids Go Free” initiative, fans will receive two free tickets for children ages 11 and under with the purchase of one adult ticket at a discounted price of $20.

Tickets can be purchased on ticketmaster.com, using the promotion code “LI KIDS,” according to the team.

“We are excited to offer the ‘Kids Go Free’ program to make world-class family friendly entertainment more accessible,” Brett Yormark, chief executive of Brooklyn Sports & Entertainment, said in a statement. BS&E is Mikhail Prokhorov’s holding company which owns both Nets teams, Barclays Center and Nassau Coliseum.

The Long Island Nets have been drawing crowds of between 1,000 and 3,000 since moving from Barclays Center for this season. The arena can hold 13,500 for basketball and “curtaining technology” gives the Long Island club the option of creating a smaller venue of 5,600 seats. G-League teams typically carry losses of six or seven figures annually.

Long Island has been running promotions for school children even before the team began play this season, including an “Education Day Game” in late November. It’s part of their community outreach as well as a way of building an Island fan base for both the Long Island and Brooklyn clubs. The Nets had their best days on Long Island, winning two ABA championships in the mid-70’s playing at Nassau Coliseum.