Brooklyn Nets add eWallet to their modern menu

In this year's survey of its subscribers, out this week, Sports Business Journal has Barclays Center second to Madison Square Garden among best NBA arenas (amazing what a billion dollar renovation will do) and second to the Dallas Mavericks in the most innovative business practices.

The latest reason for such high rankings is the Nets "Brooklyn eWallet," a 'digital payment solution" added to the team's mobile app that will permit fans to buy anything in the arena using their phone.  As Stefan Bondy explains, "A would-be user must simply add a funding source using a "card snap" that scans a credit, charge, debit or prepaid cards. To pay at a concession stand, guests can simply tap 'make a purchase' in the eWallet."  The eWallet will work at concerts and family shows as well as Nets games.

The program began last Wednesday at the Nets-Bucks game and is a joint effort between the Nets/Barclays Center and American Express.  It's seen as a pilot program for other arenas.

"We are proud to become the first NBA arena to offer a mobile wallet program," said Brett Yormark. "Brooklyn eWallet complements the state-of-the-art technology that’s already in Barclays Center and continues our goal to provide the best in-event experience of any sports and entertainment venue."

• Barclays Center at the push of a button - Stefan Bondy - New York Daily News
• Brooklyn Nets Unveil App-Based eWallet (Video) - The PostGame