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Alyonka Larionov Is BCTV Host

Barclays Center
Barclays Center

Alyonka Larionov becomes the latest Moscow native to join the Nets and Barclays Center. Larianov will be the host of BCTV, the in-house TV channel for the arena. Larianov, the daughter of Hockey Hall of Famer Igor Larionov, has been a singer (making the final 100 of American Idol), TV host and producer, mainly for NHL programs.

Larionov will also play a role in the arena's social media efforts. Her language skills will be helpful in the Nets' global marketing. In fact, BCTV is sponsored by Ortsbo, a leader in multi-lingual social media presentation. BCTV will include real-time text captioning in any one of 53 broadcast languages of choice, turning events at the arena into a "universally accessible, globally shared experience," according to the company.