When Mikhail Prokhorov took over the Nets in 2010, he said he'd turn "Knicks fans into Nets fans." Two and a half years later, he appears to be prophetic, and he's getting a some help from James Dolan and the Knicks.
It's unclear just how many NBA fans (mostly from Brooklyn) have switched allegiances, but Howard Beck found a few examples.
"A new era is upon us," Beck writes. "The Nets are a New York team now, after 35 years in New Jersey. Their arrival has spawned a new breed of fan: the Knicks-to-Nets defector. They are the disillusioned, the angry, the hopeful. And their numbers appear to be growing, based on social media and anecdotal accounts."
- Nets Arrival in Brooklyn Spawns New Fan - The Knicks-to-Nets Defector - Howard Beck - New York Times
- Branding Brooklyn - Brandon K. Thorp - SB Nation
- The Nets all over the Knicks as NBA season begins - Richard Carter - Amsterdam News
NBA's newest franchise ends 55 years of hurt since Dodgers left - David Lengel - The Guardian