In an interview with Forbes' Mike Ozanian, Bruce Ratner says Barclays Center, with its location and Brooklyn, with its global brand, will make the Nets a regional team as well as a global team.
Ratner compared the Nets to the Giants and Jets who while they play in New Jersey have fans throughout the New York metropolitan area. He expects the Nets to be the same. As for globalization, Ratner says it's all about "Brooklyn, Brooklyn, Brooklyn" which is a brand known around the world.
As for Opening Night, the arena developer, more or less his official title nowadays, says Jay-Z "might bring his beautiful baby and his very beautiful wife". Blue Ivy Carter will be eight months old.
-
SportsMoney: Banking On The Barclays Center (Video) - Mike Ozanian - Forbes