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Nets Abandon "BKLYN" Logo

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US Patent & Trademark Office
US Patent & Trademark Office

On Monday, the Nets abandoned a trademark application for a team logo that spelled out "bklyn" in the team's current colors of red, blue and grey, apparently getting ready for a new logo, expected out soon. Team insiders have suggested team colors and the logo could come out in February, but a uniform design will wait till summer.

A trademark for the "bklyn" logo was first sought from the U.S. Patent and Trademark Office back in April 2010 and was the only visual element on which the team has sought trademark protection since planning their Brooklyn move. There have been a number of hints lately that the new logo will include some variation of "Jay Z Blue", a hue the Nets minority owner has been toying with for years.