The Nets had an open practice in Moscow last October, signed up two of Russia's biggest brands, Aeroflot and Stolichnaya, as Barclays Center sponsors and are seen regularly on Russian television as the team's Russian ownership tries to make the Nets Russia's Team.
That apparently is just the start of it. Sports Business Journal is reporting that the Nets, through Mikhail Prokhorov, and the NBA are in preliminary talks about playing some role in Moscow's planned $1.6 billion sports and entertainment complex, which will include an NBA-ready arena. According to SBJ, Prokhorov and the complex's owner VTB Bank have talked about how the two "could work together to expand business at the Moscow arena and Barclays Center", including having the Nets make "regular stops" at the 15,000-seat arena during future preseasons. There were no other details. The complex is scheduled to open in 2016 and host the FIFA World Cup in 2018.
AEG involved in massive Moscow sports complex - Don Muret - Sports Business Journal