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Nets Promoting Russian Airline to Russian Audience on Russian Site

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New Jersey Nets
New Jersey Nets

The global marketing of the Nets is sometimes subtle.  The team recently sent Kris Humphries, Jordan Farmar and Anthony Morrow (along with Sly and two Nets Dancers) out to Kennedy Airport to meet passengers and employees of Aeroflot, the Russian airline and a team sponsor.  The team featured the trip on its NetsRussia website, which is aimed at both Russian-speaking American fans and Russians in Russia. It's not been mentioned on the Nets main site.