Seeking to counter mounting bad press on their Brooklyn move, the Nets will announce shortly that Haier, the Chinese appliance maker, has signed on to become the ninth sponsor at Barclays Center. Haier will have a store within the arena. Terms of the deal weren't announced. Haier is already the official HDTV of the NBA and sponsors Nets games telecast in China. Brett Yormark is headed to China soon.
- Nets’ New Sponsor Comes in High Def From China - Charles V. Bagli - New York Times
- Sabol Taking Her "Dance Passion" to China - Ben Couch - New Jersey Nets