Brett Yormark's days are long, like 18 hours long. His list of successes is long as well--getting Nextel to pony up $740 million for NASCAR races and Barclays Bank to come up with another $200 million for an unbuilt arena. The Nets' CEO likes the challenge of selling the Nets in both New Jersey and Brooklyn and the Nets like him, willing to him a stake in the team and an eight year deal. An arena critic takes issue with it all.
- Nets executive promotes New Jersey while selling Brooklyn - Dave D'Alessandro - Star-Ledger
- Funny story: Yormark, in Star-Ledger profile, misremembers (or lies about) our encounter - Norman Oder - Atlantic Yards Report
- Funny Story - Steve - No Land Grab
- Brett Yormark's Tall Tales - Daniel Goldstein - Develop Don't Destroy Brooklyn