In an interview on Fox Business News, Brett Yormark set dates for two important marketing milestones: the official announcement of a new unit to market naming rights next week and the opening of the team's Times Square showroom for Barclays Center corporate suites in two months. The Nets will enlist architect Frank Gehry in the design of sponsors' suites. Sports Business Journal reports AVP, the volleyball circuit, will use the Nets to sell rights to their portable courts.
- Brett Yormark Interview (Video) - Dagen McDowell - Fox Business News
- AVP, theater hire Yormark, Nets to sell naming-rights inventory - John Lombardo - Sports Business Journal