The Nets' new promotional slogan, "More than a Game" not only applies to them, but to their cross-Hudson rivals as well. For the Knicks, though, "More than a Game" has a different meaning. The Nets will be taking advantage of Knick woes by flooding the region with posters, ads, and commercials and relaunching their web site (hmmm, who else did that this weekend?), complete with exclusive video.
- All the Hoop-la - Richard Wilner - New York Post
- Nets On the Ball - Barry Janoff - Brandweek