In a profile of Brett Yormark, The Record quotes Bruce Ratner on his decision to hire the NASCAR executive as Nets CEO: "I heard he was the best. And it turns out he is the best. He makes all the difference." The Record once again recounts Yormark's mantra: making the team and its players more accessible to the fans than any other franchise...in any sport. He knows he has to since the fans are more likely to follow favorites to Brooklyn.
- Nets CEO plays for the fans - Kevin G. DeMarrais - The Record