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Getting Close to the Action: Priceless

The Nets are among the NBA's leaders in what is being called "found space", places where high priced seating can be squeezed into tight quarters near the court. The Nets are now selling the best courtside real estate for $2.000 a pop. It's all part of the team's new aggressiveness, like getting Sopranos' star Steve Schirripa to record a voicemail for recalcitrant season ticket holders. Sounding a bit like the loanshark he portrays, Schirripa warns it's time to renew or hear about it from Paulie Walnuts.