In an interview with Russian Television that aired earlier this week, Brett Yormark spoke extensively about the Nets business plans including whether the team factors marketability into player personnel decisions.

One under-appreciated aspect of Barclays Center is a 400-space bike parking lot at the rear of the building. No more. The Nets and the arena are pushing bike valets, with help from Mayor Bloomberg and an advocacy group, Transportation Alternatives.

On Monday, Kris Humphries and Kim Kardashian were officially, finally and incontrovertibly divorced, ending the longest running Nets' soap opera (other than the coaching search, of course). On Thursday, he sat down with First Take to talk career.

In a hilarious Comedy Central skit, Brooklyn comedians Kenny and Keith Lucas, aka the "Lucas Brothers", challenge Andray Blatche and Reggie Evans, to games of two-on-two. To even the odds, the two Nets agreed to play with disabilities. Watch.

Wired's Engineering Series goes behind the scenes at "one of America's most technologically advanced arenas," as an overnight conversion crew transforms Barclays Center from a sold-out concert venue to a basketball stadium for the Brooklyn Nets.

Now that the Nets Shop at Coney Island has been open for two weeks, the team is pushing the idea beyond the casual beachgoers. It's encouraging fans to get on the subway and travel there to pick up Nets gear not available elsewhere.

Lionel Hollins is about to become a hot property despite his team's current 3-0 deficit in the Western Conference Finals. Last October, he spoke candidly about his philosophy of player development and why some young players make it, and some do not.

In an interview with Scott Howard-Cooper of NBA.com, Billy King was asked how important are the interviews teams conduct over the course of the Pre-Draft Combine. Most of the Nets brass is in Chicago for the annual event, where 63 players try out.

Tracy Collins is Brooklyn photographer who's chronicled the critics' fight to stop Atlantic Yards and Barclays Center. In recent days, he has posted a graphical timeline of the 3,000-plus days between announcement and opening night.

The Nets have quietly posted, a new, more Brooklyn-themed version of John Forte's "Brooklyn: Something to Lean on." The video features more Brooklyn and more game action, as well as more of Forte, a Brooklyn native.