League sources tell NetsDaily that "The Association", the NBA TV’s behind-the-scenes reality series on the Brooklyn Nets, will premier at 10 p.m. October 16 after the Nets/Celtics preseason game, which begins at 7:30 p.m. Nothing official yet on whether the game will also be broadcast on NBA TV.

In addition to NBA TV, the show will have a heavy presence on NBA.com in some format.

NBA TV cameras have been quietly following the Nets since summer league and were at the "Brooklyn's Backcourt" celebration in Brooklyn and have been seen at the PNY Center. "The Association" will run throughout the season.

• ‘The Association’ Heads To Brooklyn - Sekou Smith - NBA.com
• Nets' First Season in Brooklyn Is Made for TV - Howard Beck - New York Times
• Brooklyn Nets will be on NBA TV’s “The Association” - Tim Bontemps - New York Post
  
• Nets will be featured on "The Association" - Stefan Bondy - The InterNets
• Nets to be featured all season on NBATV show - Rod Boone - All Nets
• Nets to be featured in 'The Association' - Mike Mazzeo - ESPN New York
• Nets' first year in Brooklyn to be featured on TV - AP
  
• NBA TV Selects Brooklyn Nets for 'The Association's Fourth Season - Tim Baysinger - Broadcasting and Cable
  
• Nets and Brooks to be featured in NBA TV series - Kevin McNamara - Providence Journal