Debby Wong-US PRESSWIRE
If you stayed up late to watch the Nets and Lakers, you no doubt went to bed sad, angry or both. But you were not alone. The ratings for the game, YES announced, were the highest in nearly years for a Nets game...and four times higher than the team's average last season.
Tuesday night’s Nets-Lakers game was the most-watched and highest-rated regular season Nets broadcast on YES since 2005-2006, when the team won 49 games with the Big Three of Jason Kidd, Vince Carter and Richard Jefferson.
The game, which started at 10:30 p.m., attracted 125,000 average TV households and a 1.69 rating, which was also made it YES’ third-most-watched and third-highest-rated Nets telecast ever. It was only 14,000 viewers short of the overall YES record set in February 2004 when the Nets played the Cavaliers with rookie LeBron James.
Last season, the Nets were dead last in the NBA in local TV ratings, with a .41 rating meaning less than half of one percent of all households --about 30,000-- in the New York area tuned into an average Nets game. That was up from the season before, when the Nets had a .29 rating.
The Nets-Wizards preseason telecast in October, the first at Barclays Center, attracted an average of 76,000 TV households (1.02 average), making it the highest-rated and most-watched Nets pre-season telecast ever on YES. The Nets will air on YES through at least 2031-32, with two five-year extensions after that. The network is being sold to FOX, with FOX taking 49 percent now with an option of increasing ownership to 80 percent.