The Nets unveiled a new billboard in Times Square on Wednesday. It features new star Deron Williams, the Brooklyn Bridge, and the words "Bound for Brooklyn." The billboard will be up through April 19.

"This Times Square billboard tips off our dynamic ‘Brooklyn Bound’ campaign, which will see us doing major outdoor advertising in Brooklyn on billboards and phone kiosks," Brett Yormark said in the team's press release. "Deron is arguably the best point guard in the NBA and he will be the face of our campaign as we prepare for the team’s exciting relocation to the Barclays Center of Brooklyn in 2012."

• Nets unveil D-Will billboard in Times Square - Mike Mazzeo - ESPN New York
• Deron Williams Will Join Nets in Brooklyn in 2012, Implies Nets Billboard - Joe DeLessio - New York Magazine
• Nets put up Deron billboard in Times Square - Marc Berman - New York Post
• The Nets: Not as Lousy as They Seem - Steve Coogan - USA Today