For years, the Nets have been bringing high-end customers to their Barclays Center showroom atop Bruce Ratner's New York Times building. There, the prospects are treated to a mock-up of a suite, complete with virtual views of the arena from any seat. Now, the Nets are taking their show(room) on the road.
They've have outfitted a 40-foot trailer to replicate the showroom, complete with two flat screen monitors that can project the virtual views, as well as hardwood floors, a hoop that can be set up outside, a rooftop deejay both and even a small Nets store ...of sorts. Billy King and Boro President Marty Markowitz will unveil the "Experience" Tuesday at Borough Hall. One reason for a mobile marketing tool: the Nets are about to start marketing loge seat packages to small businesses.
Meanwhile, critics rolled out their own "experience" Saturday outside the Barclays Center. Called "Occupy Brooklyn" the protest featured Daniel Goldstein. Construction continued.
- NBA lockout aside, Nets working hard to sell New York on next season's team, Barclays Center & Brooklyn - Larry McShane - New York Daily News
Photo Gallery: Occupy Brooklyn Marches on Atlantic Yards - Amy Sara Clark - Patch.com