Nets Eliminate "New Jersey" From Newark Court
by Net Income on Apr 16, 2010 1:11 AM EDT
in Brooklyn
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For years, the Nets' court in the Meadowlands had the words, "New Jersey Nets Basketball" emblazoned at either end of the playing surface. And although the team will be playing for another two years in New Jersey, the team's new court at the Prudential Center in the state's largest city eliminates the reference to "New Jersey".
Instead it will read only "Nets Basketball" at either end of the court and on "The Rock"s scoreboard. At least that's what a black-and-white architects' rendering of the Newark court shows. It's buried on the Nets' "rebuilding" website, NetsAllNew.com. Renderings of Barclays Center show the court emblazoned with "Brooklyn Nets" at either end.
The Nets have been slowly but surely eliminating references to "New Jersey" ever since Bruce Ratner bought the team in 2004, starting with stationery and the team website, "the Official Home of Nets Basketball". The team eliminated the team's grey and blue "New Jersey" road uniforms as well, replacing them with the red "Nets" road uniforms.
- Nets All New - It's All New - Building - Nets Basketball
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I think its a dumb decision, probably by Yormarket.
I understood the decision before Brooklyn went through.
But now that Brooklyn is only a few weeks away from being a 1000% certainty, Nets should be nicer to New Jersey fans if they want them all to continue rooting for the team.
My strategy would be to push BOTH Brooklyn and New Jersey. This way they could be test-marketing the Brooklyn name while rewarding the New Jersey fans after all the insult of the past 2 years (without the New Jersey name).
Just call the team informally, the New Jersey/Brooklyn Nets.
You could have New Jersey on one side of the court and Brooklyn on the other side.
Nets/Proky would have to decide between Brooklyn and New York Nets in a couple of years. Best to have a real test market study at this time, to see if the “Brooklyn” takes hold.
Irony
I thought that you would like that idea since he is the same guy that wants to Nets to move to Brooklyn.
by Tal Barzilai on Apr 16, 2010 11:19 AM EDT up reply actions
Now that Brooklyn is going through, there is no reason to piss off a large portion of the fan base.
Yormarket should be fired for this decision alone.
Wrong again
The biggest portion of the Nets fan base is in NJ, not Brooklyn. BTW, the majority of the fan base is against the move to Brooklyn, not for it. Just because they all don’t post here doesn’t mean that they are a minority. Some just have better things to do in life than be here. I find it in irony that you turn a blind eye on Yormark on wanting to move the team to Brooklyn, but will grill him on anything else. Who am I kidding here? Moving the team to Brooklyn takes priority over anything else for a person as blind as you. It’s about time you put on some glasses in really looked at Ratner for what he really is.
by Tal Barzilai on Apr 16, 2010 2:59 PM EDT up reply actions
Amen Tal
And you are 100 percent correct – the majority of the fan base IS AGAINST the move to Brooklyn. The problem is most of them have stopped caring after 6 years of hearing about how the team was moving and being treated like garbage in the process. The breakdown may be 75 percent for on this site, but as you said Tal, the majority of the fan base is no longer posting on here or paying attention at all since it seems to be a lost cause with all the corruption that has been allowed to transpire.
Cite some data, Tal
you fail to cite any polling, any data, anything…when in fact the last poll that was done, by Crains New York Business, showed general approval for the plan.
If you have information to support your claim, please post links to it.
That's a serarate Issue. Even NJ fans can agree the team is better off in Brooklyn
However, the current question is whether to remove the New Jersey name while the team is playing in Newark, waiting to go to Brooklyn – when most of the fan base is still in New Jersey.
My idea is not to insult the New Jersey name, but to embrace it ALONG with the Brooklyn name. USE BOTH for now.
Poll was flawed
Oder made an entry not that long ago about that Crains poll. Most of those that voted for it rescinded their vote after failing to state a speciific reason why they chose that answer. BTW, there are many Crains polls that tend to give such vague information. As a matter of fact, when they gave something on the Freedom Tower, they made it as if you said yes, you would want it, while saying no would mean nothing even if you wanted the Twin Towers rebuilt. The purpose of the Crain’s polls is to be very biased for a project and make the choices that will only make a yes vote favor it, while saying no makes that person sound anti-developement.
by Tal Barzilai on Apr 16, 2010 5:16 PM EDT up reply actions
You have to be joking
I understand that Yormark is trying to market the the “Nets” as some universal team, but until the team actually moves to Brooklyn, they’re still playing in Jersey. It was bad enough when took “New Jersey” off the uniforms, but this going too far especially since they’re moving to Newark.
Total Embarrassment
And people wonder why we were last in attendance. This team has no respect for their fans. And no the “fans” didn’t take NJ out of the Nets. That would be Ratner, so he could make a quick buck in real estate.
PISS POOR
Why does the team keep alienating its New Jersey roots? Do any of the so called marketing gurus realize that the majority of the team’s fan base live in New Jersey? My question AGAIN: where are all these ghost fans from Brooklyn? If the people who live in Brooklyn knew that they were getting an NBA team why weren’t they making that hop, skip and a jump travel over to the IZOD center to support “their” team as we all have been sold if they move to Brooklyn? Pathetic. Long live the NEW JERSEY NETS!
LETS GO NETS!
by JustinNJ on Apr 16, 2010 9:22 AM EDT reply actions 1 recs
Agreed
I don’t get how they will get any fan base in Brooklyn. Unless they get converted knicks fans to watch the Nets if the Knicks still suck in 2012.
But this pisses me off as a lifelong die hard supporter of the NEW JERSEY Nets.. It’s sad to see my time leave the state I love. They have a great arena in Newark to play in, but Bruce Ratner still doesn’t get it. All of our fans are from New Jersey. They are just alienating the fan base in NJ with all these boneheaded moves. I for one will not be going to Brooklyn to watch this team just because Ratner wants me to.
MESSAGE TO MANAGEMENT
YOU STILL ARE THE NEW JERSEY NETS!
LETS GO NETS!
by JustinNJ on Apr 16, 2010 9:24 AM EDT reply actions 1 recs
By the way, considering they put such a lousy product on the court this year AGAIN, we still had a great deal of fan support going to the games to watch a 12 win team! The games I went to this year, actually, were rather loud as well.
LETS GO NETS!
There was no appreciable fan support
not that there should have been. The Nets finished last in virtually attendance metric and lost $64 million, mainly because they had to discount the tickets they sold.
You have to admit.
NI
The despite Yormark’s efforts to propel the “Nets” brand, it seems that all it’s done is alienate a lot fans. Add that to other list of atrocities that have been committed over the last 6 years. it’s wonder that the we still draw at all.
Absolutely right R-D
As I said yesterday, Ratner and Yormark should be happy for the miracle that was 12,000 a night this year for one of the worst teams in NBA history with a state that has abandoned the team after being humilated by these two pigs for 6 years and with a “fan base” in Brooklyn/NYC that doesn’t even exist not coming to the games either. An absolute miracle.
Gret to see you back JustinNJ
There are very few remaining New Jersey Nets fans left on this baord, we need your support!
Yea i know
I just went to the last game against the Bobcats on Monday and it was actually a good fan turnout. I had a fun time at the game. 12 losses or 50 wins… We stuck by our team through it all and deserve to be treated with some respect. What ever happened to team Pride?
Why are people surprised at this?
The Nets have been losing money for years in NJ. Why would they try and market the final two seasons as “The New Jersey Nets”? They are making a smart move by marketing the team towards Brooklyn the last couple of years seeing as that is where they will be for the foreseeable future for a while. Fans that get upset at this I hope are the same fans that are boycotting games and doing that whole mess, because its ridiculous that you root for the team knowing they are moving, but when they take away something as insignificant as the “New Jersey” from the court in an arena we will only be in for 2 years, you blow your lids.
I root for the NETS first and foremost. They could be the Cuccamunga Cracker Killer NETS and I’d still root for them. Shouldn’t we care more about the team name that we came to know and love. And the players we are rooting for. Than the city the team is in. Especially when the organization keeps the team for another 2 years here, and then is just traveling across a river? C’mon NETS FANS…your better than that!
by Christopher Manchesi on Apr 16, 2010 11:42 AM EDT reply actions
it’s the principle of the matter, Yormark and co have been pulling stunts like this for awhile now where they disrespect the immediate fan base(because despite what the shills say, there IS no fanbase in Brooklyn right now for the 12-70 NETS).
This is why you have clowns like Yormark having the audacity to take on a paying customer publicly for rightfully wearing a bad over his head. That guy should have rolled up his bag into a ball and shoved it down Brett’s throat
The regime change cannot come fast enough, regardless of where they are playing.
"No one stands on the top of the world. Not you, not me, not even gods. But the unbearable vacancy of the throne in the sky is over. From now on...I will be sitting on it."
by MrDollarBills on Apr 16, 2010 12:44 PM EDT up reply actions
Goodbye Nets
That pretty much settles it – I won’t be wasting any time or money going to that hideous arena in Newark if the team is essentially pretending it has already moved to Brooklyn by insulting us with this “Nets Basketball” garbage and completely eliminating any trace of the words “New Jersey”. Yormark is a complete slimeball, it made me absolutely sick to see him strutting around the arena this year pretending to be interested in the fans and shaking the hands of his “high rollers”.
The New Jersey Nets are a bigger laughingstock than ever before thanks to Bruce Ratner and Brett Yormark. Problem is those two complete clowns are the last to know.
New Jersey now hates or ignores its own tema because the team has told the fans they are worthless to them and Brooklyn is completely indifferent – at least until they actually build an arena and move there. If Brooklyn is so fired up out of their minds for the Nets – where were they these last few months after the ground breaking. Shouldn’t they have been packing the Meadowlands in eager anticipation to get a glimpse of “THEIR” team?
Answer me that one NET INCOME, where were those mobs of “Brooklyn” Nets fans?
Isaac
If you lost all support for this team, why post on here, just to bash, and put yourself through anger. Move is happening, they are marketing towards Newark. This is a disgrace, but it is what it is.
don't know about that
I will continue to support this team as long they are atleast “THE NETS”. This pisses me off, but at the same time I am excited for the future of this team with all of our flexibility this summer. The post above said it perfectly, its about the “principle”. Ratner and Yormark are just alienating all of us and should atleast give some respect to us fans for these last 2 years. I mean for us the team is just moving across the river. Just think of how people in Seattle felt when their Sonics moved? Now that is heartbreaking right there…
This is utterly classless
Typical of the Ratner/Yormark machine. And then people openly wonder why they are dead last in attendance and have been bleeding money like a stuck pig.
I have no problems moving the team to NY and the ownership transfer to the Russian but at least show some kind of decency towards Nets fans in NJ for the next two seasons. I really want to get a package for next season in Newark but I think I’ll hold off until the ownership transfer takes place and see what moves are made.
"No one stands on the top of the world. Not you, not me, not even gods. But the unbearable vacancy of the throne in the sky is over. From now on...I will be sitting on it."
by MrDollarBills on Apr 16, 2010 12:35 PM EDT reply actions 1 recs
thank you, good sir
Aizen Sosuke = pure win
"No one stands on the top of the world. Not you, not me, not even gods. But the unbearable vacancy of the throne in the sky is over. From now on...I will be sitting on it."
by MrDollarBills on Apr 16, 2010 1:22 PM EDT up reply actions
Pride as a fan
We all have our pride as fans. For me for after all I’ve seen the Nets go through over the years. It’s painful to see what’s happened. I understand they’re moving. I understand it’s business, but it doesn’t mean I have to like it or embrace it. And It doesn’t make me any less of a Nets fan for choosing to do so.
by R-D on Apr 16, 2010 1:05 PM EDT reply actions 1 recs
I had assumed that someone from Yormarket's office would check into NetsDaily for fan feedback.
Apparently that is not the case.
Maybe there should be a survey taken and send the results directly to Yormarket with Certified mail.
I still like the idea of using both the Brooklyn and New Jersey names and if Brooklyn didn’t “take hold” switch to New York Nets in 2 years.
Yormark really ought to be reading
He either has no idea what New Jersey Nets fans think of him or simply could care less (most like the latter). And yes we should be writing to the Nets front office and voicing our displeasure about the removal of “New Jersey” off of anything team related while the so-called new hoome has not even been built yet.
And speaking of surveys, how about the results of the survey that was never taken. The one wear Brooklynites and other NYC residents are asked whether or not they want the Nets moving to Brooklyn or if they even care at all. And how they would feel about large taxpayer contributions to build this arena (since they certainly will be needed). Don’t think we’ll ever get those numbers – this was never about trying to make the Nets successful, the team team and David Stern have been USED from day one.
The fact that we are moving into our BIGGEST RIVAL'S territory
is what’s so painful. When JKidd had this team rolling, he stated that one of his personal goals was to make this team #1 in the area. It shouldn’t matter that just because the team is the NJ Nets, that the Knicks still get more media attention. A lot of Nets fans identify with the whole “NJ gets no respect, so this is what we have to be proud of”. Taking NJ away from the Nets and making them an NY team is like telling a Giants fan that his team is moving to New England, and oh yeah, 8 years before the team moves they’re getting rid of the “NY”. Disgraceful. Barclays is going to be as empty as the Meadowlands.
Outstanding Post NJ4Life
You absolutely hit the nail on the head. Ratener and Yormark are indeed taking away all of the team’s identity – which is the reason many of us became Nets fans in the first place. Having grown up in Brooklyn, I will tell you all again the Nets were laughingstock all my life there and I was ridiculed to no end for rooting for the Nets instead of the Knicks. I took great pride in this. I have no more pride in the team thanks to Ratner and Yormark.
The saddest part is those same people that either hated, laughed at or flat-out ignored the Nets are now supposed to be the “fan base” It is truly pathetic.
this team never had an identy
-Say man when I was growing up we wanted a Jacuzzi, we had to fart in the tub.
and dont give me that crap about the early 2000's
this team had no identity in the 80’s or 90’s
-Say man when I was growing up we wanted a Jacuzzi, we had to fart in the tub.
and you like getting ridiculed?
Issues my man, serious issues
-Say man when I was growing up we wanted a Jacuzzi, we had to fart in the tub.
They have had an idenity... but no fans...
If you’re going to play second fiddle to the Knicks… might as well be in the same band.
What Will Develop a fanbase in NY...
….is a commitment to establishing a culture of winning basketball and having a great venue to play out of. Something that the Nets have failed to do here in NJ aside from the Kidd years.
The venue is being built, but the commitment to putting a winning product on the floor starts now, here in NJ, and if they want people to follow they need to at least use their heads and stop treating what’s left of the current fanbase like a boatload of prostitutes with low self esteem.
"No one stands on the top of the world. Not you, not me, not even gods. But the unbearable vacancy of the throne in the sky is over. From now on...I will be sitting on it."
correct
i agree. That, talent, and WINS.
The Nets achieving an insane turnaround from 12 wins to ??? next season would help a lot in establishing a combined NJ/NY fanbase.
"No one stands on the top of the world. Not you, not me, not even gods. But the unbearable vacancy of the throne in the sky is over. From now on...I will be sitting on it."
by MrDollarBills on Apr 16, 2010 6:22 PM EDT up reply actions
That's the Problem
It should be about the the team and not the arena. All we’ve heard for the last 6 years is how good the barclays and Ay is going to be as the Nets as team withered away. Shouldn’t it be the other way around
For the last time
Many of those long time Knicks fans in Brooklyn will never convert to the Nets even if they do move there. The reason the Nets moved back to NJ after their first season as an NBA franchise was because they saw how they couldn’t compete with the Knicks when being a NY team. As an ABA franchise, they didn’t have to worry, because they were not in the same league as the Knicks. Keep in mind that the NBA is not like MLB where you do have to play all the teams rather than just of their own leage, hence many Mets fans were originally Giants and Dodgers fans, but hardly Yankees fans.
by Tal Barzilai on Apr 16, 2010 10:07 PM EDT up reply actions
How is the NJ Nets name going to appear in Standings and Box Scores etc?
Just “Nets”?… " A.P.- “The Boston Celtics beat the Nets last night”…
Sounds like something out of Animal Farm… Oh well … Orwell…
They'll treat the Nets like wrestlers who wear masks...
…..and they’ll say in the intros that they hail from “parts unknown”.
What an absolute disgrace Yormark is.
"No one stands on the top of the world. Not you, not me, not even gods. But the unbearable vacancy of the throne in the sky is over. From now on...I will be sitting on it."
by MrDollarBills on Apr 16, 2010 6:23 PM EDT up reply actions
Why is it that the NEW JERSEY Devils can take so much pride in their state and the Nets can’t follow that model? The Devils are plastering their New Jersey pride all throughout the state! AND FANS ARE NOTICING! I was in a local Quick Check and they actually had a Devils branded coffee flavor!
LETS GO NETS!
and all that didn't happen until the last few months
with new management taking over the Devils Arena…
-Say man when I was growing up we wanted a Jacuzzi, we had to fart in the tub.
New York? NAH!
The grand ole NEW YORK media gives the Nets NO play on the local sports radio shows. They will talk all day about the Knicks as bad as they have been this past decade, but, they think of the Nets as outcasts to the New York metro area. Even with all this so called “excitement” with the potential move to Brooklyn, they have had little to no attention payed to them! It is like what we have been saying all along, New Yorkers love their Knicks and have NO desire to even mention the Nets in the same sentence. THAT IS THE REALITY! The Nets belong in NEW JERSEY!
LETS GO NETS!
it;s the same media, NY or NJ
they get no play because of how bad the team is and the lack of fan following in NJ
-Say man when I was growing up we wanted a Jacuzzi, we had to fart in the tub.
Media attention isn't due lack fan following
The Knicks have been around for nearly 64 years compared to the Nets 43 years. That’s a generation’s worth more of fans and media coverage than the nets have. They have history and deeper roots than the Nets do in the tri-state. Remember that even in the ABA days that the NY Nets were considered “invaders” and would never match up to caliber of the Knicks.
Even with Knicks as bad as they are now, they still have the heats and minds of tri-state. Brooklyn isn’t going to change that.
It’s like the Lakers and Clippers. Do you think the Clippers get more media coverage?
Regardless of attendance the Nets have managed to stay in NJ for over 30 years and carve a niche for themselves and make roots NJ. We’re all proof that they have passionate fans who care about the team.
exactly man
I will continue to support this team forever. I plan on going to Barclays Center with signs saying “NEW JERSEY NETS” and starting some chants to support our New Jersey team.. anyone want to join me?
No, because the Devils get no play on the radio as well. Both teams have plenty of fans, but, we get snubbed on radio not the newspapers. The Nets get good coverage in the newspapers. The Nets will still get snubbed by the local radio stations even if they go to Brooklyn because the five boroughs are Knicks country. New Jersey is not a sixth borough.
LETS GO NETS!
They become much more relevant once they have a winning team
And by all signs, Proky wants a winning team, thus enabling more competition in NYC and the NETS become the team
-Say man when I was growing up we wanted a Jacuzzi, we had to fart in the tub.
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